LEARN FROM Mike Danshin
Get exclusive access to the presentation records for free and learn how industry leaders compete for player attention.
ABOUT THE SPEAKER
Mike Danshin
CMO, 1win Crypto
Mike Danshin is CMO of 1win Crypto, the Web3 division of the global iGaming brand 1win. With more than 9 years of experience across betting, social gambling, and online casinos, he specializes in marketing strategy, crypto influencer campaigns, and media buying. At 1win Crypto, Mike focuses on connecting crypto, marketing, and product ecosystems to drive sustainable growth and broader crypto adoption in iGaming.
TOPIC: 3 TITLES, 10 000 CHOICES: WHAT CRYPTO PLAYERS REVEAL ABOUT WINNING ATTENTION
Winning attention when crypto players have endless alternatives.
How streamable moments turn gameplay into a distribution channel.
Slots now compete with perps, prediction markets, and memecoins.
What games survive an overloaded crypto catalog.
OUR AWESOME SPEAKERS
Topic: How to Keep Players Longer and Lose Them Forever
Topic: Content Overload in iGaming: How We Filter Games at BGaming Publishing
Topic: Future of iGaming Content
Topic: Winning Attention in Brazil: How a Mobile-First, Creator-Led Market Rewrites the Content Playbook
Topic: Making Slots Stand Out in Today’s Market
Topic: 3 Titles, 10 000 Choices: What Crypto Players Reveal About Winning Attention
THE CONVERSATION CONTINUES THIS NOVEMBER
After reviewing the ideas shared at July’s conference, join us for the next edition of TRUE WAYS. Together with iGaming leaders, we’ll look at the realities of 2026 and explore the opportunities and challenges shaping 2027.